j Nonproﬁts often organize volunteers to participate in
maintenance activities, such as weed removal, trail and
path upkeep, and park cleanup days.
j Volunteers also commonly help organize and staff pub-
lic park events, produce and send newsletters and other
organizational mailings, and solicit park donations.
j Volunteers can be valuable assets to the park as trained
docents, providers of visitor information, education, and
outreach, and park security, as well as collectors of park
J Serve as advisors on the design, planning and construc-
tion of capital projects
j Nonproﬁts can get involved in any number of activities
related to capital projects.
h Reviewing projects proposed and developed by the
h Contracting out design and implementation
h Providing in-house design and construction of minor
maintenance or repair projects
J Outreach and Marketing can build usership, educate
the public, encourage stewardship, and create support,
whether ﬁnancial, volunteer, or political, for the park and
for park issues.
j Marketing can be used to create new relationships with
other institutions through joint publicity and program-
ming, as well as promoting and increasing public involve-
ment in park issues and development.
j Typical mechanisms include:
h Direct mail and newsletters
h Press coverage
h Greeter programs
h High visibility events that help draw attention to
speciﬁc park needs
h Meetings with local community groups or institutions
such as schools and faith based organizations
J Programming activities are often broad in scope,
focusing on environmental issues and education, theater
and arts festivals, recreation, after school programs, and
summer day camps.
j Programs should be aimed at a variety of ages, cultural
J Advocacy incorporates a wide range of activities.
j Putting pressure on the city for increased park funding
j Preserving historical design, improving basic mainte-
nance, and increasing general park safety
J Remedial maintenance
j Typically, maintenance work is performed in response
to a chronic, but critical need such as replanting, path
repair, weeding, and erosion control.
j A seasonal cleanup day with volunteers is also a typical
remedial maintenance function.
j Reclaim neglected areas of the park, through com-
munity gardening or replanting, as well as repairs after
storms or ﬂoods.
J Routine Maintenance
j Routine maintenance activities include day-to-day tree
and lawn care, litter removal, small repairs and painting.
h Committing to perform the maintenance reduces the
additional burden on the parks department.
j The relative safety of a public park is more dependent
on its use than on any other single factor.
j Security measures such as hiring rangers to patrol an
area can contribute to an overall strategy for bringing
people back into a park.
j Access, visibility, appearance, and use are all
j By working on their main mission of encouraging
use of a public park, all groups are involved in
j These activities may take the form of volunteer
rangers who function very much like a neighborhood
watch patrol or professional security staff, and who
are responsible for policing the grounds and enforcing
consiDer Public PriVaTe ParTnersHiPs THaT inVolVe
sPecific Park faciliTies
J Adopt a Field/Playground/Facility: the partner agrees to
maintain or upgrade a speciﬁed agency-owned ﬁeld, play-
ground, or facility and for which Parks may grant naming rights
or limited advertisement signage for a period of time.
J Operations and Maintenance: the partner operates and
maintains a speciﬁed agency-owned facility on behalf of Parks.
J Design-Build-Donate: the agency provides access to the
land to a Partner, who fully or partially funds the design
and construction of the facility and then donates the facility
to the agency.
J Concession Agreement: the agency enters into an
agreement with a private partner for the design, construction,
and, operation of the facility. For example, this is how Parks
has constructed seasonal tennis bubbles that are used during
the offseason and returned to public use during the warmer
There are a number of nonproﬁt and BIDs around the city.
Below is a sampling of organizations that provide active
programs to support some of New York’s premier parks.
J Bryant Park Corporation (BID). http://www.bryantpark.org/
J 34th Street Partnership. http://www.34thstreet.org/part-
J Central Park Conservancy. http://www.centralparknyc.org/
J Prospect Park Alliance. http://www.prospectpark.org/
J Randall’s Island Sports Foundation. http://www.risf.org/
J Bronx River Alliance. http://www.bronxriver.
For a complete listing of BIDs currently registered, see the
New York City Department of Small Business Services website